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Case Studies

How the work actually looks.

Real engagements, real metrics. Client names anonymized under confidentiality agreements.

Agricultural MachinerySudanActive — Phase 2: Content & Outreach

TOBRAK by IDEX Trading

Buyer Personas
03
Arabic Assets
012+
Outreach Pipeline
Active

Challenge

Zero Arabic content, no market intelligence, no distributor relationships in Sudan.

Solution

Full market intelligence report, Arabic brand localization, buyer persona development, and targeted outreach campaign.

Results

  • Comprehensive Sudan market entry strategy delivered
  • 3 buyer personas identified and validated
  • Arabic company profile and brand materials created
  • Distributor outreach pipeline activated
Textiles & ApparelSaudi Arabia & UAECompleted — 6 months

Textile Manufacturer — Bursa

LinkedIn Followers
2002,400
Qualified Meetings
012
Arabic SKUs
0120+

Challenge

Strong manufacturing capability but zero digital presence in Arab markets. Website English-only. No Arabic catalogs. Losing deals to Egyptian and Indian competitors with Arabic materials.

Solution

Complete Arabic brand package, bilingual product catalog (120+ SKUs), LinkedIn content strategy with Arabic posts, and targeted outreach to Gulf procurement managers.

Results

  • Arabic product catalog covering 120+ SKUs launched
  • LinkedIn following grew from 200 to 2,400 in 4 months
  • 12 qualified meetings with Saudi & UAE importers
  • First distribution agreement signed in Riyadh
Building MaterialsEgypt & JordanCompleted — 4 months

Building Materials Manufacturer — Kayseri

Lead Conversion
2%14%
Active Contacts
~30180+
WhatsApp Response
45%

Challenge

Attending 3 trade shows per year but converting less than 2% of contacts. No follow-up system, no Arabic pitch materials, and no CRM to track buyer relationships.

Solution

CRM setup with automated follow-up sequences, Arabic sales deck and product sheets, LinkedIn outreach to Egyptian and Jordanian contractors, and WhatsApp nurture campaigns.

Results

  • Trade show lead conversion increased from 2% to 14%
  • CRM pipeline tracking 180+ active buyer contacts
  • 8 meetings coordinated with Egyptian distributors
  • WhatsApp response rate: 45% on Arabic sequences

More case studies coming soon

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